IMPORTANCE OF INFLUENCER MARKETING

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IMPORTANCE OF INFLUENCER MARKETING

Hello from Mr. Vijay Wankhede!

Mr. Vijay Wankhede- an entrepreneur, business consultant, writer, speaker, motivator, psychologist and investor has come again this time with the concept of Influencer Marketing. Continue reading the blog and know about the importance of Influencer Marketing.

The 2020 global lockdowns were a major stimulating factor for online commerce. TikTok, Instagram and Facebook has become mainstream; podcasts stick to our everyday life. Wherever possible, customers stay away from advertising. We’ve been in a new stage of democratic media consumption where customers select what they listen to and who they trust.

This makes the digital marketplace become crowded. With the growth of the attention economy, we witness a brand new form of exchange where brands find and acquire customer attention by creating interesting and appealing content.

Influencers are your content production. They generate native advertisements that tend to resonate well with customers, which can boost your advertising performance and increase overall conversion. Then analysts can then find out the best performing influencer content and generate paid ads to run to a specific target audience. As influencer content is considered more authentic, this usually brings in better engagement and conversion rates.

 

Hope this blog would be helpful for you all! If you still have some doubts about any topic or need any help in your business journey you are free to contact us. We are here to help you to give you complete business assistance and Consultancy and to take your business to new heights. People, if you are thinking to Start your company or to take your company to new heights, you can contact us anytime. We are a Business Training Consultancy providing Customised training solutions for all the Entrepreneurs and brands all across the world. We partner with young entrepreneur and existing entrepreneurs to help identify and understand their development goals and challenges, in order to help them grow & succeed ensuring that all their business objectives are met and accomplished.